Builder and Developer Services
with Joe Belz + Apex Team

SCOPE OF SERVICES

Research and Analysis

In-depth market studies, target unit mix, pricing strategy, and modeling, pipeline intelligence.

Planning and Design

Programming, floor planning, and interior design for project amenities, unit offerings, and sales galleries.

Branding and Marketing

Project brand identity, architecture, and messaging across all sales, marketing, and social media channels.

Sales and Operations

Planning, budgeting, executing coordinated marketing campaigns, managing inventory, and supervising on-site sales staff for maximum performance.

Compass Added Value

  • Compass Marketing Center
  • Compass Workplace
  • Compass Influencers/Ambassadors
  • Featured on Compass Development page
  • Presence at Compass National Retreat(s)
  • National in Office Exposure in Key Compass Offices

Compass Development Marketing

  • A singular mix of talent, technology, market intelligence, alongside a groundbreaking portfolio of work.
  • A creative force bolstered by decades of collaboration with the most celebrated names in architecture and design.
  • An infl uential arbiter of innovation in luxury real estate.
  • Supported by the number one network of top real estate agents in the country.

Our Alliance

Compass Development is formed by a powerful alliance between visionary innovators and proven leaders throughout the nation. With $6.5 billion in development sales, a portfolio of over 100 developments, and decades of cumulative expertise, Compass Development is positioned to intelligently reinvent the sector.

17K+

UNITS IN OVER 100+PROJECTS

$6.5B+

IN NEW DEVELOPMENT SALES

100+

PROJECTS

BRANDING AND MARKETING

Key Advisory Services and Deliverables

  • Brand identity
  • Print marketing collateral
  • Brochure & housing
  • Marketing floor plans
  • Fact sheets
  • Website architecture
  • Rendering shot list & direction
  • Photography shot list
  • Neighborhood & building
  • Industry partnerships
  • Marketing events & PR story ideation
  • Positioning & brand identity
  • Website & digital presence
  • Printed collateral
  • Social media
  • Rendering & photography direction
  • Film
  • Public relations

MEDIA AND ADVERTISING

While strategic traditional media placement is recommended to establish and maintain brand recognition, digital, out-of- home, and experiential advertising is crucial to successfully target buyers and their agents as they move throughout the day.

Traditional

  • Major domestic newspapers and business magazines
  • Travel and leisure publications
  • Architecture and design publications

Out of Home

  • Private Airports
  • Bus and Mobile Wraps
  • Billboards

Digital

  • Proximity Marketing (Geofencing)
  • Social Media (Owned accounts)
  • Social Media (Paid targeted e.g. Facebook, Instagram)
  • Search Engine Marketing

Experiential

  • Events programming
  • Strategic partnerships